Granted that you have ever queried whether custom engraved plastic loyalty cards would increase your business as a local store, chain, or shop, then herein short article you will find three reasons plastic loyalty cards can amplify revenues for your business. The answer is a good yes. There are good reasons for that.
The three reasons are: Loyalty/gift cards grow the amount of a single sale by an unique customer, They bring the specific customer back more often, and they increase the amount of customers. There is hardly any corner of generating revenue that a well done unique printed gift card wouldn't cover. Let's see how. Having read this article you should have a finer idea whether you should be familiarizing plastic loyalty cards in your business.
Plastic loyalty cards induce improved sales with an individual customer
The reason for this is piece of cake. At the store, the site visitor already knows that they are checking out pay with the gift card. By the time they have arrived at the store they also got through one's head that they can only use the card in this particular store, or this chain. So they will spend more, buying items they would frequently buy elsewhere. Indeed, the statistics show that an average customer with the loyalty/gift card spends 50 % more at the convenience store and 20 % more at the dresses stores.
Two supplementary points here - Even though the customer is unaware of that, there are no activity fees when buying with a store card, or a gift card, which increases the store's sufficient revenues. Plus, the research shows that an estimated 10 % of the cards are certainly never even used.